From Organic Baby Gifts to Big Business - "Go For the Green Option"

Going green is making an impact like a new float doesthese types of savings with the side benefit of actually
in the Macy's Thanksgiving Day Parade. It is a big, boldreducing your environmental footprint and therefore
creation that is grabbing everyone's attention. As itdoing the right thing.
should! Going green is not just a trend, it is a smartPerhaps the most innovative section of green
decision that both consumers and businesses benefittechnology is green nanotechnology. This technology
from. Ironically, many of the environmentally beneficialrefers to the use of both green chemistry and green
solutions are also economically beneficial. It is the waveengineering to perfect the whole notion of going green.
of the future and the job market is in high demand forFrom Wikipedia, the free encyclopedia:
employees who want to join this wave. It is a coreGreen chemistry, also called sustainable chemistry, is a
industry that is taking shape for tomorrow's future.philosophy of chemical research and engineering that
Business owners are also starting to understand theencourages the design of products and processes
benefits of working in a greener environment due tothat minimize the use and generation of hazardous
the enhancement of employee efficiency. Numeroussubstances. Whereas environmental chemistry is the
studies continue to support that a healthy environmentchemistry of the natural environment, and of pollutant
increases productivity, employee morale, and results inchemicals in nature, green chemistry seeks to reduce
less absenteeism. Businesses like Ford and GE areand prevent pollution at its source.
responding and are trying to show they'reFrom the EPA:
environmentally friendly and Wal-Mart is placing solarGreen Engineering is the design, commercialization and
panels on its stores. This year their aim is to sell 100use of processes and products that are feasible and
million compact fluorescent bulbs, which last longer andeconomical while: Reducing the generation of pollution
use far less energy than regular bulbs. They are alsoat the source and minimizing the risk to human health
the world's largest buyer of organic cotton. Corporateand the environment.
board rooms are giving green programs the green lightIf more people "Go for the Green Option" in their daily
because of the return on investment (ROI), and plantwork life, the positive benefits will multiply. Start by
operators are turning to the control technology formaking more personal decisions with the environment
energy-savings help. Businesses need to go green forin mind. Then help increase awareness by spreading
business reasons, such as reducing energy costs,the word to your colleagues, teams, bosses, suppliers
water costs, tipping fees or other costs of doingand customers. It all adds up!
business. There are opportunities to increase revenueRemember, it all starts with you. Please spread the
if you have a product or service to sell that producesword.